Wednesday, December 16, 2009
Excellent advise from Mark Mitchell and Jo Ann Miller: Should you advertise in an illustration directory?
...there are always people — right now especially — looking for that nostalgic, hands on feel in the art. Watercolor, draftsmanship, the simple pen and ink line have a more important place than they had three years ago. Everybody’s been touched by someone who’s lost a job. People are going through a tough time. They want an emotional comfort level. That means images that strike an emotional, warm and fuzzy feeling, that appear hand-made rather than in your face and MTV-like.
There’s always a need for the humaneness in visual images — particularly in an economy that’s struggling. And it’s often found in pictures done in the very traditional mediums like watercolor and pencil. I think artists of that old school style have shied away from promoting themselves when they should be embracing opportunities to showcase their art.